Collaborations

Anna Kendrick stars in Frito-Lay's campaign


21 11 2019

Pitch Perfect star Anna Kendrick fronts Frito-Lay's first ever Christmas campaign, celebrating America's 'favourite things' and promoting the crisps Lay's, Doritos, Cheetos, and Tostitos.

In the ad, Kendrick performs a rendition of popular track My Favourite Things, taken from the classic Rodgers & Hammerstein musical The Sound of Music, and Mike Del Pozzo, Senior Vice President of Sales and Chief Customer Officer, Frito-Lay North America, commented 'This holiday season - and all year long - Frito-Lay has a snack for everyone, whether it's a tried-and-true classic or a new twist on an old favourite'.

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